2023 Conference Retrospective.

Ahead of this year's Cafe2U Conference, we’re taking a look back at last year's event…

In 2023, the annual Cafe2U conference, a much-anticipated event, was held amidst the beautiful surroundings of Wyboston Lakes in Bedford. The conference, themed 'The Seven Habits Of A Successful Franchisee,' was a grand success, with over 60 franchisees in attendance.

The seven habits that were discussed in depth were:

  1. Be proactive

  2. Begin with the end in mind (have long-term vision)

  3. Put first things first

  4. Think win-win (mutually beneficial relationships with suppliers)

  5. Seek first to understand, then to be understood (including social media)

  6. Synergise (creative cooperation)

  7. Sharpen the saw (practise, practise, practise)

The conference started with a speech by Franchise Development Manager Nick Sara, followed by an overview of the UK coffee market from CEO Martyn Ward. Head of Coffee Standards Callum Ellis then emphasised coffee quality and its significance to franchisees and customers alike.

A series of afternoon workshops covered critical issues like forging strong supplier relationships, gaining maximum benefit from social media and enhancing coffee-making skills. The day ended with an engaging Q&A session with CEO Martyn and the Franchise Development Management team. As night fell, a glamorous awards ceremony was held, with Amanda and Steve Lawrence winning the coveted 'Franchise Partner of The Year' award. CEO Martyn concluded by saying that 2022 was Cafe2U's best ever year for both sales and sales growth.

Preview of the 2024 Conference.

We are proud to announce that this year's Cafe2U conference will be held on Saturday, January 27th, at Alveston Manor, Stratford Upon Avon, bringing the theatre of coffee to the grandest stage of all: ‘To bean or not to bean? That is the question!’

This conference will not only be a great opportunity to engage with all our franchise partners and celebrate our suppliers and key partners, it will also mark the launch of our 20th year celebrations too!

We will be looking back at the business developments and successes that have taken place over the last 20 years, celebrating how far we have come while also setting out where we are heading. There will be more workshops featuring a blend of skill-based discussions and subject-specific topics, aimed once again at enhancing our franchisees' knowledge and practices.

We love to see our franchisees attending this annual platform of learning, networking and celebrating, joining us to reflect on our journey thus far and, more importantly, to aim even higher in the future!